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Hitachi in Europe

Hitachi Inspire the Next

The Hitachi vision

One shared outlook, 100 years of innovation

Hitachi's vision is about improving society through technology. We are committed to understanding the needs of our customers, setting ambitious goals and driving technology forward to meet and exceed their expectations. We embrace emerging technologies and new ideas, pushing the front line of progress forward and acting as a catalyst of change.

Enduring philosophy

picture : our Founder, Namihei Odaira

We took the principles established by our founders over 100 years ago and made them the foundation for our work, now and in the future.

Unified thinking – our brand strategy

Hitachi aims to excel through clear ideals and a strong sense of purpose. Our brand strategy acts as a credo for the people in our business and is how we present our ethos to the world.